fbpx

Fundamental Issues with Marketing

Fundamental Issues with Marketing

This is a post a little bit away from my usual, however there is this THING I have been grappling with for some months now, and I am finally starting to see the light! The THING is marketing. It is something I have always struggled with, I love to make things, to share things, I am hopeless at selling anything.. in fact my default behaviour usually ends up with me giving things away or seriously underpricing. It was a blessing

Spinning on a Budget

Spinning on a Budget

One of the things I love about the whole tinyStudio concept is one of the guiding principles behind it, which is that you do not need more than you actually NEED in order to be fulfilled as a spinner. The tinyStudio idea is not to bog yourself down in tools and giant stash, nor to feel held back because you do not have ALL the tools, when it seems like you’re ‘meant’ to have all the equipment to be a

Fiber Biz Success Tips: Getting Time on Your Side (plus Giveaway Winner)

Fiber Biz Success Tips:  Getting Time on Your Side (plus Giveaway Winner)

I don’t know one person who doesn’t struggle with the issue of finding time for everything they have to do, need to do, want to do.  I grew up in a mostly orderly environment — lots of routine.  Monday was wash day.  Tuesday was a day for housecleaning.  Wednesday was grocery shopping.  Dinner was at 5:20 PM every night.  My life is not like this now! For many of us, maybe even most of us, life is chaotic, often hectic

Branding for Fiber Artists

Branding… we hear about it all the time right? In some ways its kinda frowned upon, ‘branding’ is often viewed as something utterly commercial, you pay for the name on the product, buying into the image associated with the ‘brand’, which is often considered a bit, well, shallow, and a waste of money when you can get the same thing for half the price ‘without’ that well known logo on it.. Thats one side of branding. Serious commercialism. Major advertising